July 29, 2024


Janine, a highly respected executive, walks into her office every day with a smile that hides the weight of the world on her shoulders. She’s known for her strength, resilience, and unbreakable spirit. But behind closed doors, Janine grapples with an invisible load that’s crushing her from within. The superwoman myth has painted Black women leaders like Janine as invincible, masking the relentless pressure they face. It’s time to rewrite this narrative and recognize the unique challenges they endure. Because Black women deserve a life filled with health and peace.
In other words, we want to be able to:
✅ go to work
✅ leave behind the battle and drama to prove we belong
✅ work without the challenges to our every decision and authority
✅ engage in the careers that we love, in environments that love us, instead of ones that merely tolerate us
The Weight of Expectations
Black women leaders are frequently expected to be exceptional in all areas of their lives. From excelling in their careers to being the perfect mothers, partners, and community members, the pressure to meet these often unattainable standards can be overwhelming.
The Invisible Load: Unseen Challenges
Beyond the visible demands of their roles, Black women leaders often carry an invisible load of additional responsibilities and stresses. This includes:
- The Burden of Representation: Many Black women leaders feel the pressure to represent their entire race and gender, often leading to feelings of isolation and exhaustion.
- Microaggressions and Discrimination: Experiencing subtle or overt forms of discrimination can take a significant toll on mental and emotional well-being.
- The Caregiver Role: Black women leaders frequently shoulder primary caregiving responsibilities for children, elderly parents, or other family members.
- The Mental Load: The constant worry and planning associated with juggling multiple roles can contribute to increased stress and burnout.
Unveiling the Hidden Toll: The True Cost of Leadership for Black Women
Imagine Michelle, a dynamic CEO who’s the epitome of success. She’s always on top of her game, seamlessly juggling multiple responsibilities. Yet, beneath her poised exterior lies an unseen burden that’s slowly taking its toll. This invisible load carried by Black women leaders like Michelle can have profound impacts on their well-being, manifesting in ways that are often overlooked:
- Burnout: The relentless pursuit of perfection and excellence across all facets of life leaves Michelle feeling utterly drained, leading to severe burnout.
- Imposter Syndrome: Despite her achievements, Michelle constantly battles the fear of being unmasked as a fraud, which erodes her confidence and self-worth.
- Relationship Strain: The heavy demands of her leadership role place immense pressure on her personal relationships, creating a rift that’s hard to mend.
It’s time we acknowledge and address these hidden challenges, ensuring that Black women leaders don’t just survive, but thrive.
Thriving Amidst the Unseen: Mastering the Invisible Load of Leadership
Karen, a trailblazing executive who always appears to have it all together. Beneath her composed exterior, she carries an invisible burden that threatens to overwhelm her. To truly thrive, Karen and other Black women leaders must adopt strategies to manage this hidden load:
Prioritize Self-Care Too many women learn the hard way that self-care is non-negotiable. That doesn’t have to be you. Here’s how to prioritize it:
- Set Boundaries: I coached Karen to establish firm boundaries between her work and personal life. Which ensured she had time to recharge and prevent burnout.
- Practice Mindfulness: Incorporate daily mindfulness practices to alleviate stress and sharpen your focus, so you can stay grounded amidst the chaos. To give yourself time to play your exit.
- Seek Support: Build a robust support system of friends, family, and mentors who uplift and encourage your. And then maintain your connection with them.
Build a Strong Support Network Recognizing she couldn’t do it alone, Karen sought out connections that empowered her:
- Mentorship and Sponsorship: Finding mentors and sponsors who offer invaluable guidance and open doors for new opportunities.
- Networking: Connecting with other Black women leaders, volunteers, churches, etc. to foster a community that understands and shares unique challenges.
- Seek a Culturally Sensitive Career Coach: Engaging with a culturally sensitive career coach who understands specific experiences, provides tailored strategies for overcoming obstacles, and offers assistance in strategically planning an exit from a current job to achieve personal and professional growth.


Advocate for Change Karen realized her journey could inspire broader change. She committed to:
- Speak Up: Addressing microaggressions and discrimination head-on, Karen used her voice to demand respect and fairness.
- Raise Awareness: She educated colleagues about the distinct challenges faced by Black women leaders, fostering empathy and understanding.
- Create Inclusive Environments: Karen championed diversity and inclusion, advocating for workplaces where everyone feels valued and seen.
Using these strategies, Karen not only managed her invisible load but also thrived, paving the way for others to do the same.
Embracing Authenticity: The Key to True Empowerment for Black Women Leaders
For Black women leaders, one of the most powerful tools is embracing their authenticity. By openly acknowledging both their strengths and limitations, they can cultivate resilience and forge a sustainable path forward. It’s essential to remember that perfection is not the goal; being true to oneself is.
Being Authentic to Self
Authenticity means shedding the masks we wear to fit into societal expectations and allowing our true selves to shine. It involves not hiding our feelings or pushing down emotions but embracing and expressing them honestly. This genuine self-expression is crucial for mental and emotional well-being.
Not Masking
It’s vital to move away from the tendency to mask our true feelings and identities. By removing these masks, Black women leaders can foster deeper connections with themselves first. Embracing feelings of vulnerability should be seen as a strength, not a weakness.
Not Hiding Emotions
Authenticity requires that we stop hiding our emotions. It’s okay to feel stressed, overwhelmed, or unsure. Expressing these emotions openly can lead to better support systems and more authentic relationships both professionally and personally.
It’s Okay to Seek Therapy
At this point, it’s okay if you decide to seek therapy. Therapy provides a secure space to learn how to express emotions effectively and understand one’s inner self better. It offers the tools and support necessary to embrace authenticity fully, without fear of judgment or misunderstanding.
Empower Yourself by Embracing Authenticity
Black women leaders carry an invisible load that can often go unnoticed, yet its impact on their physical and mental well-being is profound. By prioritizing self-care, building a strong support network, and seeking a culturally sensitive career coach, you can begin to manage this burden effectively.
Embracing authenticity—shedding societal masks, expressing true emotions, and being unapologetically yourself—is key to overcoming the superwoman myth. Remember, it’s okay to seek therapy to explore and express your emotions in a secure space.
By implementing these steps, you can create a more supportive and equitable environment for yourself and others. Shift the narrative from merely surviving to truly thriving, and inspire broader change in your community. Take action today to embrace your true self and lead a life filled with health, peace, and fulfillment.


I’m an ICF Professional Certified Coach (PCC) and career coach for Twanna Carter Professional & Personal Coaching, LLC. I failed my first career transition from the military so badly, it took me the next 10+ years to build my confidence and recover. I know what it feels like to struggle with imposter syndrome and uncertainty about my worth in the workplace. It’s why I am dedicated to empowering Black women. Helping them navigate change and uncertainty by providing them with the tools and strategies they need to be successful. Schedule a free 30-Minute Career Solution Call today.
Curated Reads: Essential Books to Add to Your Personal Library
- Melaninated Magic: 180 Affirmations to Nurture Your Soul and Unleash Your Black Girl Joy by Twanna Carter, PhD
- Sacred Rest: Recover Your Life, Renew Your Energy, Restore Your Sanity by Saundra Dalton-Smith, MD
- I’m Not Yelling: A Black Woman’s Guide to Navigating the Workplace (Successful Black Business Women), Elizabeth Leiba.
- Crucial Conversations: Tools for Talking When Stakes Are High by Kerry Patterson, Joseph Grenny, Ron McMillan, and Al Switzler.
- Influence: The Psychology of Persuasion by Robert B. Cialdini.
- How to Win Friends and Influence People by Dale Carnegie.
- Lean In: Women, Work, and the Will to Lead by Sheryl Sandberg.
- Dare to Lead by Brene Brown.
- The Memo, by Minda Harts.
- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones, by James Clear
- Worthy: How to Believe You Are Enough and Transform Your Life, by Jamie Kern Lima
- 33 Tools to Remake Your Career by Paul Gabriel Dionne
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