March 17, 2025
Have You Ever Felt Invisible at Work? Like an Invisible Leader?
You’re the one everyone relies on. You lead teams, solve problems, and drive results. So why does it feel like no one notices?
Maybe you’ve been passed over for a promotion despite your stellar performance. Maybe you watch less-experienced colleagues get recognized while your contributions seem to fade into the background.
If this sounds familiar, you’re not alone. In fact, according to Monika Cooper, only 10.4% of CEO positions in Fortune 500 companies are held by women. Many high-achieving professional women struggle with The Invisible Leader Syndrome. When your impact is undeniable, yet you remain unseen when it truly matters. Being an invisible leader means you get promoted less than men.
Let’s break down why this happens. And, more importantly, how you can finally get the recognition you deserve.
Why Hard Work Alone Won’t Get You Noticed
The Myth: “If I Just Keep Working Hard, They’ll Notice”
One of the biggest misconceptions in leadership is that results speak for themselves.
I used to believe this myself. Early in my career, I thought that if I put in the hours, went above and beyond, and delivered outstanding work, my efforts would naturally be recognized. In fact, that’s old career advice you may still hear from time to time.
But then I noticed something frustrating: the people getting promoted weren’t always the hardest workers. They were the ones who knew how to make their value visible, their presence known.
That’s when I realized: Hard work is only half the equation. Visibility is the other half.
Why High-Achieving Women Become the Invisible Leader
Women, especially high-achievers, often fall into patterns that make them less visible in leadership spaces.
1. They Focus on Execution, Not Exposure
Many women take pride in being dependable, efficient, and results-driven. They take on extra projects, ensure everything runs smoothly, and often carry more than their fair share of the workload.
While this makes them invaluable, it also means they’re often behind the scenes, not at the forefront of strategic conversations where leadership decisions are made.
2. They Avoid Self-Promotion
Ever thought, I don’t want to brag? You’re not alone. Many women hesitate to highlight their accomplishments, fearing they’ll come off as arrogant.
But here’s the truth: if you don’t advocate for yourself, who will? Self-promotion isn’t about boasting. It’s about ensuring your contributions are acknowledged.
3. They Assume Leadership Sees Their Efforts
Many women believe that if they just keep delivering results, leadership will notice. But here’s the reality: decision-makers are busy. They’re not tracking every detail of your work unless you make it a point to communicate your impact.
If you’re not actively shaping your leadership narrative, someone else is shaping it for you.
Case Study: From Overlooked to Highly Valued
Let me tell you about one of my clients, Anna (name changed for privacy).
Anna was a senior executive at a mid-sized company. She was the go-to person for fixing broken processes, leading critical projects, and mentoring rising leaders.
But despite her contributions, when it came time for promotions and leadership recognition, she was always passed over.
For years, she told herself:
✔️ “If I just keep working hard, they’ll notice.”
✔️ “I don’t want to come off as bragging.”
✔️ “My results should speak for themselves.”
Sound familiar?
When we started working together, I helped her shift from being an invisible leader to being a Visible and Valued Leader.
What We Did to Change the Narrative:
✅ Clarified her unique leadership value – We identified what set her apart, beyond just “getting things done.”
✅ Positioned her strengths strategically – We developed a plan to ensure key decision-makers saw her as a critical asset.
✅ Shifted her mindset from ‘doing more’ to ‘being seen more’ – We worked on her confidence in speaking about her accomplishments.
The Results?
🔹 She was invited to lead a major initiative that put her on the executive team’s radar.
🔹 She stopped overworking and started leading with confidence.
🔹 She secured a high-level role that finally reflected her worth.
How to Stop Being an Invisible Leader
If you’re feeling unseen at work despite your hard work, it’s time to make a change.
1. Own Your Leadership Value
Ask yourself:
- What is my unique leadership impact?
- How does my work contribute to the bigger picture?
- What problems do I solve that no one else does?
Knowing your value is the first step to communicating it effectively.
2. Speak About Your Achievements
You don’t have to wait for someone to acknowledge your work. You can bring attention to it yourself. Try these simple strategies:
- In meetings: When discussing a project, share what you contributed and the results achieved.
- With leadership: Schedule regular check-ins with your manager to discuss your progress and goals.
- On company platforms: Share wins, insights, and lessons learned from key initiatives.
3. Position Yourself as a Thought Leader
Leadership visibility isn’t just about your immediate team. It’s about being seen as a strategic thinker.
- Share insights in team meetings.
- Write internal articles or speak at company events.
- Join high-profile projects that align with leadership priorities.
4. Cultivate Strategic Relationships
It’s not just what you know. It is also who knows you.
- Build relationships with decision-makers – Engage with senior leaders and offer value in conversations.
- Find sponsors, not just mentors – Mentors give advice; sponsors advocate for you in leadership meetings.
- Network with purpose – Don’t just meet people. Position yourself in conversations that lead to opportunities.
5. Shift Your Mindset: Visibility is Not Bragging
A common fear among high-achieving women is that self-promotion will make them seem arrogant. But advocating for your work isn’t bragging. Rather it’s ensuring your impact is recognized.
Instead of thinking:
🚫 “I don’t want to brag.”
Think:
✅ “If I don’t highlight my work, how will they know?”
Visibility is a leadership skill. The more you practice it, the more natural it becomes.
Understanding the Invisible Leader: How Black Women Can Reclaim Their Power and Visibility
Overcoming the challenge of being an invisible leader in the workplace isn’t just about recognition. It is also about reclaiming your power, amplifying your voice, and securing the career advancement you deserve. By proactively building strategic networks, seeking mentorship, and confidently advocating for your worth, you can rewrite the narrative that has long worked against Black women. Companies and organizations also have a role to play in dismantling systemic barriers by fostering inclusive leadership, recognizing diverse contributions, and closing the wage gap.
If you’re tired of feeling unseen and undervalued as an invisible leader, it’s time to take actionable steps toward a career where your skills, expertise, and leadership are recognized. Visibility isn’t just about acknowledgment. It’s about securing promotions, increasing your earning potential, and stepping into roles that align with your brilliance.
🌟 Your career success starts with visibility, especially for the invisible leader.
Final Thoughts: Your Leadership Deserves to Be Seen
If you’ve ever felt like an invisible leader, know this: your work is valuable, your voice matters, and you deserve to be recognized for the impact you create.
Hard work alone won’t guarantee success. Strategic visibility will.
So, I’ll leave you with this question:
👉🏾 What’s one action you can take this week to make your leadership more visible?
If you’re ready to take control of your career and step into the leadership role you deserve, let’s talk. Your leadership journey isn’t about working harder. It’s about positioning yourself smarter. Schedule your V.I.P. Roadmap session with today.
I’m an ICF Professional Certified Coach (PCC) and a certified executive coach for Twanna Carter Professional & Personal Coaching, LLC. I flubbed my first career transition from the military so badly, it took me the next 10+ years to build my confidence and recover. I know what it feels like to struggle with imposter syndrome and uncertainty about my leadership skills in the workplace. It’s why I am dedicated to empowering Black women. Helping them navigate career challenges and uncertainty by providing them with the tools and strategies they need to be successful. Schedule a V.I.P. Roadmap session today.
If you enjoyed this blog, please share it. If you’re also feeling generous, consider Buying Me a Coffee.☕️
Curated Reads: Essential Books to Add to Your Personal Library
- Melaninated Magic: 180 Affirmations to Nurture Your Soul and Unleash Your Black Girl Joy by Twanna Carter, PhD
- Sacred Rest: Recover Your Life, Renew Your Energy, Restore Your Sanity by Saundra Dalton-Smith, MD
- I’m Not Yelling: A Black Woman’s Guide to Navigating the Workplace (Successful Black Business Women), Elizabeth Leiba.
- Crucial Conversations: Tools for Talking When Stakes Are High by Kerry Patterson, Joseph Grenny, Ron McMillan, and Al Switzler.
- Influence: The Psychology of Persuasion by Robert B. Cialdini.
- How to Win Friends and Influence People by Dale Carnegie.
- How Exceptional Black Women Lead: Unlocking the Secrets to Creating Phenomenal Success in Career and in Life by Dr. Avis Jones-DeWeever.
- Fearless Female Leadership: 9 Essential Strategies To Overcome Gender Biases, Build Confidence And Empower Your Career by Marguerite Allolding.
- The Memo, by Minda Harts.
- Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones, by James Clear
- Worthy: How to Believe You Are Enough and Transform Your Life, by Jamie Kern Lima
- 33 Tools to Remake Your Career by Paul Gabriel Dionne
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